JPMorgan Chase will expand the accessibility of its data-driven business intelligence platform, Chase Customer Insights, to meet the demands of business clients. 

“Customer Insights is currently available to Chase Payment Solutions clients and will become available to all Chase for Business clients later this year,” Deb Lawrence, managing director of community business strategies and government and not for profit banking at Chase for Business, told Bank Automation News.  

The bank is expanding the offering as business leaders’ demand for data-driven decision-making grows, according to the Chase 2024 Midyear Business Leaders Outlook survey, released this month. The survey, conducted in May, represents decision-makers from 510 businesses and is conducted biannually. 

The study found that 72% of respondents are tapping data to inform their business decisions in the following areas: 

• Operations; 

• Finance; and

• Marketing.  

Additionally, the report found that 66% of respondents want comprehensive data insights to come from one platform. 

“We know [Customer Insights] can solve that gap,” Lawrence said. 

Other institutions investing in data-driven platforms that drive business insights include: 

• Bank of America with CashPro Forecasting; 

• TD Bank with its small-business insights dashboard; and  

• U.S. Bank with its cash forecasting tool. 

Early-bird registration is now available for the inaugural Bank Automation Summit Europe in Frankfurt, Germany, on Oct. 7-8! Discover the latest advancements in AI and automation in banking. Register here and apply to speak here.